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Wine & Food · Sonoma County

Your Winery, In Good Company

LocaleTerroir is an independent guide to Northern California's finest restaurants, curated by an advisory board without pay-to-play. Wineries are covered editorially by AVA to reinforce the romance between food and wine. Where to stay and how to get there in wine country is covered by LocaleTerroir's carefully selected accommodations and transportation sections. Adventures are the experiences that make a Sonoma trip unforgettable. Our readers are the travelers planning where to go and what to do in Wine Country. Your winery already belongs in that conversation. Here's how to make more of it.

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Future Partnership

More B2B opportunities are in sight for the future — we look forward to a continued relationship.

About the Publisher

Forty years of editorial publishing, from Diario Latino in El Salvador to the AM/PM Guide to Northern California, Epicurean Rendezvous, and Sol y Luna Central America Guide. Restaurant industry depth from co-franchising Tre Fratelli across 35 locations internationally.

Read the full publisher story

The founder and publisher of LocaleTerroir was born into a newspaper family at Diario Latino in El Salvador, where she apprenticed to the publisher and launched her first editorial inserts covering music, art deco, and fashion. She introduced a restaurant section to The Daily Commercial News in San Francisco, then served as Advertising Director of Epicurean Rendezvous, the guide to the 100 best restaurants across Northern California, Southern California, New York, and Florida. She went on to publish the AM/PM Guide to Northern California, and later Sol y Luna, a regional guide covering Central America from Belize to Panama.

Her work in publishing has always run alongside a life in the restaurant business. Her husband, the former owner of San Francisco's I Fratelli and Tre Fratelli restaurants on Hyde Street and later at Sutter and Steiner, built a kitchen and a culinary philosophy she helped franchise across Spain, Guatemala, and other Central American countries. She authored the manual of operations, recorded every recipe, and saw the Tre Fratelli brand grow to more than 35 locations internationally, including about 25 restaurants still operating today in Guatemala. The brand was sold a few years ago.

LocaleTerroir is her latest chapter, bringing four decades of editorial craft and a lived understanding of restaurant culture to the wineries, restaurateurs, and food lovers of Northern California.

Editorial penmanship disclosure: All editorial changes must be submitted in writing to editorial@localeterroir.com — we retain the rights to LT penmanship standards, and will agree to make changes upon request approval.