The Astro is the single most distinctive lodging in Santa Rosa: a 1963 mid-century motor lodge in the SOFA (South A Street) arts district, fully restored and reimagined as a design-forward 34-room hotel. The original neon roadside sign was preserved. The renovated interiors lean into the era with terrazzo, period lighting fixtures, original mid-century modernist furnishings, and a deliberately curated palette that feels intentional rather than nostalgic. The property was acquired by the team behind The Spinster Sisters, the celebrated farm-to-table restaurant a short walk away, with the goal of further developing this overlooked corner of Santa Rosa filled with makers and artists.
The 34 guest rooms include two kitchenette suites and feature Casper mattresses, high-thread-count linens, and Sonoma County-made furnishings, snacks, and toiletries. A lush edible garden courtyard with fruit trees and a fire pit anchors the property, alongside an on-site art gallery program and an indoor lounge. Bicycle rentals and repair are available for guests heading downtown or out to the western wineries. For travelers who want their Sonoma County hotel to be design-led rather than resort-tier, and to be in Santa Rosa proper rather than out in the vineyards, The Astro is the obvious editorial pick. Press has been consistent: Vogue, GQ, Goop, Travel + Leisure, Condé Nast Traveler, and the New York Times have all profiled the property since its 2017 reopening.
